We Live...What We Love

A love of beauty and accomplishment

Aqua Blue Advertising was founded in 2004 in Destin, Florida by Ric and Stephanie Eddins with the goal of using new and upcoming technology to create unique web projects. We were building websites and creating interactive projects long before companies like Facebook and Instagram. One of our biggest successes, SeeMyBeach.com, founded in 2009 was initially created as a website where people could simply submit photos of their beach. This was long before Instagram and other photo sharing websites. The site was a great success from the beginning and over the years morphed naturally into what it is now, a community support web project that creates positive content in beach and water based communities.

SeeMyBeach.com is currently on location in Hollywood, Florida and is also covering Hallandale Beach, Sunset Isles and Dania Beach. 

In addition to our web based projects, we also create independent films with “Random in Miami” and the documentary “A Cry in the Caribbean: Saving Sint Maarten’s Vervet Monkeys” filming now in Miami and in Sint Maarten. 

Aqua Blue Advertising has recently received a special distinction from You Tube for our dedication to creating content that is positive and follows all of their “Best Practices” guidelines.

We are branching out into producing You Tube Shows with the first being “@PaytonsRules” and continue to maintain our dedication to producing quality, family friendly content.

Although founders Ric and Stephanie amicably divorced in 2015, they remain partners with Ric running day to day operations on web projects such as SeeMyBeach.com, SnowbirdsNook.com as well as our Non-profits like HelpEndAllLitter.org with Stephanie overlooking the aesthetics of our projects and having the distinction of being a “Top 2%” Google Local Guide with her posts currently garnering a total of more than 68 million views.

In 2014, Ric Co-founded HelpEndAllLitter.org with then 14 year old Izabella Hernandez (Host of SeeMyBeach.com’s KidZone from 2010 until she aged out in 2020)  and our favorite Non-profit now has 36 school chapters and nearly 38,000 HealKIDZ pledging to “Clean some litter….some where… every day for the rest of their lives”.

The future generation of KidLeaders of HelpEndAllLitter.org are sisters Eddie and Tatum (also hosts of KidZone since 2022) and the girls are dedicated to leading this organization into a productive future of litter cleaning and education.